\u201cI say the Universe always speaks to us first in whispers. It\u2019s that subtle. And if you don\u2019t pay attention to the whisper, it gets louder and louder and louder. Then, it\u2019s like getting thumped upside the head. If you don\u2019t pay attention to that, it\u2019s like getting a brick upside the head. You don\u2019t pay attention to that, the brick wall falls down.\u201d<\/span><\/i> Oprah Winfrey<\/span><\/p>\n Steve Kramer was enjoying life as a morning radio personality in San Diego. That is, until 2018, when life as he knew it began to change.\u00a0<\/span><\/p>\n The first whisper occurred when his beloved dog passed away in March. Then, one month later, the thump: his wife left him. And later that year, Steve was diagnosed with hyperacusis, a very rare hearing condition where certain frequencies can become intolerable\u2014the brick upside the head.\u00a0<\/span><\/p>\n Steve remembers:\u00a0<\/span><\/p>\n In January 2020, just after the new year, Steve\u2019s brick wall came down when, after five years of hosting his successful morning show, he was let go. Steve recounts:\u00a0<\/span><\/p>\n \u201c<\/span><\/i>So I was sitting there, kind of in the depths of my despair, thinking oh, no\u2026 what am I going to do now? I didn’t have any real skills. I had created a life dependent on sharing my thoughts daily. I talked about pop culture for 15 years! And <\/span><\/i>suddenly, <\/span><\/i>I was in a weird place of questioning what<\/span><\/i>\u2019s<\/span><\/i> next. What would the next chapter <\/span><\/i>of my life be like?\u201d<\/span><\/i><\/p>\n As Steve contemplated his next steps, he felt like <\/span>\u201cfate was guiding me into a new project.\u201d<\/span><\/i> His network of radio hosts included Jeff Dauler, host of <\/span>The Upside<\/span><\/i> podcast.\u00a0<\/span><\/p>\n \u201cI thought about my buddy, Jeff, who was also let go from his radio job six months earlier. <\/span><\/i>Jeff and his wife Callie h<\/span><\/i>ad started th<\/span><\/i>eir <\/span><\/i>podcast, <\/span><\/i>a<\/span><\/i>nd I remembered watching his audience migrate from <\/span><\/i>the <\/span><\/i>radio over to <\/span><\/i>their <\/span><\/i>podcast<\/span><\/i>. <\/span><\/i>I texted him before I made the announcement<\/span><\/i> about being let go and suggested we <\/span><\/i>catch up. <\/span><\/i>I wanted to <\/span><\/i>talk about podcasting and see if <\/span><\/i>it might be something that would work for me.\u201d<\/span><\/i><\/p>\n \u201c<\/span><\/i>I’m not an expert in anything,\u201d<\/span><\/i> Steve reflects. <\/span>\u201cI don’t have a skill<\/span><\/i> or <\/span><\/i>a hobby. I <\/span><\/i>can\u2019t talk about <\/span><\/i>The Bachelor<\/span>\u2014there\u2019s already <\/span><\/i>50,000 podcasts doing that. I can’t talk about sports. I don’t know anything. I kept asking myself what is different about me. And I specifically remember sitting at my kitchen table <\/span><\/i>when the epiphany came\u2014I <\/span><\/i>could do a podcast with my mom<\/span><\/i>!\u201d<\/span><\/i><\/p>\n \u00a0<\/span>Steve has always had a close relationship with his mom, Nancy. During Steve\u2019s divorce process, Nancy sent him a daily inspirational quote for upliftment, and he would in turn post those quotes on his social media.\u00a0<\/span><\/p>\n \u201c<\/span><\/i>I’ve been called a <\/span><\/i>\u2018mama’s boy\u2019<\/span> my entire life.<\/span><\/i> And that\u2019s where t<\/span><\/i>he idea of a <\/span><\/i>\u2018mama’s boy\u2019 <\/span>podcast came from<\/span><\/i>.\u201d\u00a0<\/span><\/i><\/p>\n Nancy, grounded in spirituality, is a deacon in the Episcopal Church near Atlanta. Steve believed she would have universal appeal with his audience.<\/span><\/p>\n \u201cNow the problem was that my mom had no background in <\/span><\/i>broadcasting<\/span><\/i>. She had no public speaking<\/span><\/i> skills<\/span><\/i>. She had no microphone or any idea how to do a show or podcast. So when I called her in late January, I was like, <\/span><\/i>\u2018Mom, go with me here. If I wanted to start a podcast with you, would you be interested in doing it?<\/span>\u2019\u201d<\/span><\/p>\n Nancy\u2019s reply? <\/span>\u201cYes! What does that mean?\u201d<\/span><\/i><\/p>\n And that\u2019s how <\/span>Certified Mama\u2019s Boy<\/span><\/i> was born.\u00a0<\/span><\/p>\n Within one month, Steve and Nancy went from zero to launching the podcast. Nancy laughingly says she <\/span>\u201cmanaged to learn new technology w<\/span><\/i>ith a lot of frustration from Kramer<\/span><\/i>!<\/span><\/i> <\/span><\/p>\n \u201cThere was lots of facetiming<\/span><\/i>. \u2018Mom, let me see your screen. Okay, plug this in here. <\/span>P<\/span>lug this in there<\/span>. H<\/span>it this<\/span>,<\/span> hit that.\u2019<\/span> There was frustration for sure, but we made it,<\/span><\/i>\u201d<\/span><\/i> Nancy says.<\/span><\/p>\n And while Steve was modeling his friend Jeff\u2019s podcasting strategy, <\/span>\u201c<\/span><\/i>I wasn’t really ready to invest, because I wasn’t sure <\/span><\/i>the podcast <\/span><\/i>was go<\/span><\/i>ing to<\/span><\/i> work<\/span><\/i>,\u201d<\/span><\/i> he says. <\/span>\u201cSo<\/span><\/i> I<\/span><\/i> decided to go <\/span><\/i>bare bones. I <\/span><\/i>already had a <\/span><\/i>Yeti microphone,<\/span><\/i> and <\/span><\/i>my mom borrowed a microphone from one of her friends for the first two months<\/span><\/i>. T<\/span><\/i>he first episodes were done over Skype. We quickly learned that it was not a lasting solution. Then when we heard about Zencaster, and we decided to hop on there. <\/span><\/i>We were trying to figure it out as we went along. E<\/span><\/i>ven Jeff wasn’t quite sure how to sync up t<\/span><\/i>w<\/span><\/i>o people who live across the country and make that work. <\/span><\/i>Initially, i<\/span><\/i>t was really a mess. The first 20 episodes were for sure<\/span><\/i>!\u201d<\/span><\/i><\/p>\n Undeterred, mom and son persisted, and now, they are over 200 episodes strong. They record five days a week and have started a Facebook group. <\/span>Certified Mama\u2019s Boy<\/span><\/i> quickly gained popularity. In fact, it\u2019s landed the #2 spot on <\/span>Podcast Magazine\u2019s<\/span><\/i> Hot 50 list for seven consecutive months!\u00a0<\/span><\/p>\n \u201cWhat we have now\u2014the <\/span><\/i>daily show\u2014wasn\u2019t necessarily the plan, per se.<\/span><\/i> It <\/span><\/i>became a lifesaver for me,<\/span><\/i>\u201cThings that were normal volume sounded way super loud to me and would cause physical pain. Obviously, with me working in audio, it was a real challenge.\u201d<\/span><\/i><\/h3>\n
Steve and Jeff brainstormed ideas for Steve\u2019s podcast, including taking a <\/span>\u201cpersonal inventory.\u201d<\/span><\/i>\u00a0<\/span><\/h4>\n
\u201c<\/span><\/i>I <\/span><\/i>had <\/span><\/i>retired, and COVID-19 was spreading,\u201d <\/span><\/i>Nancy says<\/span>. \u201cSo I had lots of time. I figured why not learn something new<\/span><\/i> that allowed me to spend more time with my son?\u201d<\/span><\/i><\/h3>\n