Every actor prepares for performance as a part of his or her career, and Joe Towne is no exception. Working with the likes of Rebel Wilson, Jennifer Love Hewitt, Hillary Swank, and Dr. Oz, Joe has carefully crafted \u201cThe Performer\u2019s Mindset\u201d in order to find success in the highly competitive Hollywood landscape.\u00a0<\/span><\/p>\n

That mindset is not unique to the acting world. Leading athletes, top executives, and everyday people are finding that crafting performance in their lives has become significant to their success, too.<\/span><\/p>\n

When not acting, Joe has spent more than 19 years exploring and teaching the principles of The Performer\u2019s Mindset via his workshops, throughout which he weaves imagination, flow, and storytelling to unlock a more authentic life for himself.\u00a0<\/span><\/p>\n

Earlier this year, Joe was challenged by a podcaster friend of his to share both his story and those of high performers on his own podcast. Having appeared on several podcasts himself, he loved the idea of podcasting as an outlet for imparting what he has learned. So, his show, <\/span>The Better Podcast, <\/span><\/i>was born last fall. But Joe didn\u2019t want it to just be about his story or his clients\u2019\u2014he wanted to learn and share stories from other well-known masters of The Performer\u2019s Mindset.<\/span><\/p>\n

And so he has. <\/span>The first episodes of the show include conversations from Emmy award-winning host Yogi Roth (CW\u2019S <\/span>All American Stories<\/span><\/i>), Lino DiSalvo (<\/span>Frozen<\/span><\/i>, <\/span>Playmobil: The Movie<\/span><\/i>), Malcolm-Jamal Warner (<\/span>The Cosby Show<\/span><\/i>), Pamela Sheldon Johns (James-Beard-nominated author), and The Webb Sisters (Tom Petty & Leonard Cohen collaborators).<\/span><\/p>\n

The Birth of <\/b>The Better Podcast<\/i><\/b><\/p>\n

Every podcast starts with an idea. What was the spark for Joe?\u00a0<\/span><\/p>\n

\u201cThe dear friend who challenged me to start a podcast told me he loved our easy conversations, when we were just having Chai tea together in a library or caf\u00e9. That what really sparked the idea. I started to realize that I had no way of sharing the intimate details of the conversations I was having in private with my coaching clients because of confidentiality. I really wished people could be flies on the wall.\u00a0<\/span><\/i><\/p>\n

\u201cA very well-known coach out there has taught that every day is an opportunity to be the best version of yourself\u2026 to be better than you\u2019ve ever been before. That acts as a driving force for him\u2014he\u2019s in a relentless pursuit to do that at all times, whether he’s making a cup of coffee or talking to his spouse. It also applies to his coaching in the NFL.<\/span><\/i><\/p>\n

\u201cI thought, <\/span><\/i>\u2018Gosh, what an amazing idea. Imagine hearing about what Kobe Bryant did to improve one percent over time for a long time and inspire that same ethic in his family and teammates.\u2019<\/span>\u00a0<\/span><\/i><\/p>\n

\u201cThat idea of getting better really started to come into focus through what felt like the most challenging collective moment of our lifetime\u2014that of Covid, illness, and disease. These last few years, so much of that focus has been on responding to general news as well as that from our community. I was curious to know what good might come out of a dark, collective moment. But there are a lot of layers to it, whether economic or racial justice or any number of things causing a collective feeling of separation and disconnection from one another.\u00a0<\/span><\/i><\/p>\n

\u201cFor me, it was a reprioritization of what matters. And I thought, <\/span><\/i>\u201cWhat are you waiting for?\u2019<\/span> There was never going to be an ideal time.\u201d<\/span><\/i><\/p>\n

Keys to Creating a Great Show<\/b><\/p>\n

Creating a show that informs and captivates your audience can be a difficult lift\u2014especially for those with an interview-style format. Joe has been intentional in how he creates shows and approaches interviews. He says:<\/span><\/p>\n

\u201cI think choosing a setting and an intention\u2014a controllable intention\u2014is important. I can\u2019t go into an interview wanting to please everyone and make them like me. I can’t control that. But I <\/span><\/i>can<\/span> control where I put my focus.\u00a0<\/span><\/i><\/p>\n

\u201cI love Johnny Carson\u2019s approach. He had this intention to be more interested than interesting, and it served him so well as an interviewer. I can come into an interview and observe what my interviewee\u2019s eyes are doing, what’s happening in his body language\u2026 and then, I’m connected to him. I’m learning a ton along the way.\u00a0<\/span><\/i><\/p>\n

\u201cNot only do I invite people to be a fly on the wall through the celebration of the highs and lows of a journey, but I am also learning along with my audience. If somebody brings something up that I don\u2019t know, I\u2019m going to go research it. And maybe we all get just a little bit better in the course of the conversation.\u201d<\/span><\/i><\/p>\n

This connection to the guest and audience can be felt in every conversation Joe has. It\u2019s the \u201cmagic sauce\u201d of <\/span>The Better Podcast.<\/span><\/i><\/p>\n

 <\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Every actor prepares for performance as a part of his or her career, and Joe Towne is no exception. Working with the likes of Rebel Wilson, Jennifer Love Hewitt, Hillary Swank, and Dr. Oz, Joe has carefully crafted \u201cThe Performer\u2019s Mindset\u201d in order to find success in the highly competitive Hollywood landscape.\u00a0 That mindset is not unique to the acting world. Leading athletes, top executives, and everyday people are finding that crafting performance in their lives has become significant to their success, too. When not acting, Joe has spent more than 19 years exploring and teaching the principles of The<\/p>\n","protected":false},"author":23,"featured_media":12097,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[47],"tags":[895,2690,2694,2695,2691,2692,2689,894,2696,2693],"acf":[],"yoast_head":"\n